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Home Case Studies How a UK E-Commerce Brand Doubled Inbound Leads With HubSpot Automation
HubSpot CRM + E-Commerce

How a UK E-Commerce Brand Doubled Inbound Leads With HubSpot Automation

A fast-growing UK e-commerce brand was struggling with low lead conversion despite strong website traffic. Tech Striker rebuilt their entire HubSpot lead capture and nurturing system, resulting in doubled inbound leads within 18 days without...

StyleHub London
London, United Kingdom
E-Commerce
Apr 2026
2.1x Leads Generated
44% Lower CPL
18 Days Go-Live Time
Zero Ad Spend Increase
How a UK E-Commerce Brand Doubled Inbound Leads With HubSpot Automation
HubSpot CRM + E-Commerce
Key Outcomes

What We Delivered

Full HubSpot CRM setup with custom lead capture forms and pipeline stages
Automated lead nurturing sequences with personalized follow-up emails
Real-time dashboard showing lead source, conversion rate, and pipeline value
Zero data loss migration from their previous disconnected tools to HubSpot
Tech Striker completely transformed how we capture and nurture leads. Within 18 days of going live our inbound leads doubled and our team finally had full visibility into the pipeline. Best investment we made this year.
JA
James Mitchell, Head of Growth, StyleHub London StyleHub London

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The Challenge

StyleHub London was generating over 50,000 monthly website visitors but converting less than 1.2% into leads. Their team was manually following up with every enquiry through a shared Gmail inbox with no tracking, no automation, and no visibility into which traffic sources were actually driving results. Leads were falling through the cracks daily and the sales team had no system to prioritize or follow up consistently.

The Solution

Tech Striker implemented a full HubSpot CRM setup tailored to StyleHub London's e-commerce buyer journey. We built custom lead capture forms across high-traffic pages, created automated follow-up sequences triggered by user behavior, and set up a structured sales pipeline with deal stages, task reminders, and owner assignments. Every lead source was tracked through UTM parameters connected directly to HubSpot contact records, giving the team instant visibility into what was working.

The Results

Within 18 days of going live, inbound leads doubled from an average of 340 to 690 per month without any increase in ad spend. The sales team reduced manual follow-up time by over 6 hours per week. Pipeline visibility went from zero to full, with every deal tracked, timestamped, and assigned. The client reported a 44% reduction in cost per lead within the first 30 days and has since expanded the HubSpot setup to include their loyalty program and post-purchase automation flows.